Case Study – The Vancouver Tool Library


In 2011, Ponder CEO Chris Diplock co-founded the Vancouver Tool Library (VTL). The VTL is a non-profit co-operative tool lending library, specializing in the lending of powers tools, bike tools and garden tools. Serving as President until 2013, Chris oversaw the implementation of a new pricing structure for the VTL.

Using the same method that we’ve developed for our Social Based Pricing service, Chris got the this non-profit organization on track to financial sustainability while still achieving its social goals.

“We had huge concerns about balancing our social purpose with an increased pricing structure. Through member engagement and careful analysis we ended up with a pricing structure that our members support, maintains our commitment to community access and has increased our revenues significantly.”

– Brian Beaudry, Former VTL President

Our Process



Impact Comparison

Impact Comparison_VTL


Find out how Ponder Social Based Pricing can help your organization.

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